Craigslist.org (CL) is
probably one of the most trafficked websites on earth. This is a free add site
founded by Craig Newmark. It is a free community where anybody can post an ad
for products or services that they are into. Since the early days, the site has
grown in leaps and bounds to all the major cities around the world, giving
people who advertise there a worldwide reach, fast and instantly. The site
doesn’t have any fancy graphics on it; in fact, it is (my apologies Mr.
Newmark) very ugly and boring with nothing on it but tons of text ads but make
no mistake: the site is very powerful since your ad gets seen all around the
world. This gives any smart entrepreneurs the opportunity for unlimited income.
Making
money on CL can be stripped down to two simple techniques:
1. You
can sell your own products or services.
2. You
can sell other people’s products or services.
Setting
up a CL account is very easy. First, just go over to CL, enter your email, and
fill out any other forms necessary. This usually takes only minutes, and the
system will send you an e-mail just to verify that you are a real person. But
when you want to post, they may require phone verification as well. This is no
problem: the system calls you to give a four digit code that you can use to do
your posting. This is to help make sure that you are not a hacker or spammer
using a robot or some other kind of software that is trying to throw up
irrelevant ads in the wrong places.
Remember
what I said initially: when you want to promote anything be sure to do your
research. You can use google.com/trends to find out what people are searching
for or the trends that are current. To do this, you use Google’s search tool:
google.com/trends.
CL is
filled with lots of cities. How do you know in which city to post your ads? All
you need to do is go to googl.com/trends and enter the website you want to
search information for like craigslist.org and the search engine will present you
the top ten most trafficked cities on CL. This allows you to know where your
target audience is hanging out, and you can find products to promote from click
bank, commission junction. and link share. It doesn’t matter where you get the
information but make sure that it’s what people are looking for.
After
you have put up your ad, remember to give it a good and catchy headline and
then you need to write a little ad content to go with your product link. To do
this, I usually use the technique ‘AIDA’:
A - Attention
Here
your headlines will create the attention that you need. You just have to be
creative and put up a headline that is eye catching, something that will stop
anybody in his or her tracks. Instead of clicking away, the person will pause
to take a closer look at your ad.
I - Interest
Now
that you have their attention, your next task is to create interest for your
service or product within them. You let them know that this is the place that
they will get the information that they are searching for or the answers to
their problems.
D - Desire
As
they are busy reading, you add another level to the whole mix by carefully
creating desire by making it clear to them that your service or product is what
they really need as well as giving them the reasons why your product or service
is what they need to solve whatever problem they have.
A - Action
Then take
action: you tell them exactly what they need to do next in order to obtain your
product or service. If possible, spell it out for them step by step. Make sure your
instructions are to the point and make it clear and easy for them to follow. Do
not leave any room for doubt.
These
are the four criteria that you need to keep in mind when writing your ad. In
addition, you can also upload pictures. This is sure to make your listing stand
out and draw more attention. You can also post ads on CL that you can have drop-shipped
to your customers.
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